Proptech startup Henry AI announced Thursday that it had raised a $4.3 million seed round to further develop its artificial ...

Category Growth Officer and CMO for International Foods Mustafa Shamseldin uses an end-to-end look at how the CPG giant’s brands impact consumers’ lives to expand.

Learn how AI-powered tools are reshaping influencer marketing strategies, driving ROI, and fostering authentic creator ...

Clicks Talent Invests $250K in Zano to Redefine Influencer Marketing.Toronto, Canada, February 14, 2025 -- Clicks Talent, the first-ever TikTok ...

From service splitting to premium pricing, learn how to structure your SEO offerings to maximize client investment.

The development and rollout of RaceTrac's next-gen mobile app is an example of the two departments working together.

Black content creators are paid 35 percent less than their White peers—but brands can help even the playing field.

Sometimes all in one sentence.“They’re frequently enterprise-wide, they’re always comprehensive and we have clearly tied deliverables to our site initiatives,” said Cincinnati director of ...

Performance marketing has traditionally relied heavily on last-click attribution and basic demographic targeting, but as marketers have witnessed, this space is rapidly evolving. Smart brands are ...

B2B marketing has faced major disruption over the past decade. Today's B2B marketers must be nimble, ready to adjust strategies at a moment's notice and anticipate the next big trend before it arrives ...

Before you start reviewing and approving project deliverables and changes, you need to define the criteria and process for doing so. The criteria should specify what standards, expectations ...