Unilever-owned Hellmann’s has introduced a promotion that will let you “get money for mayo by cashing in your ketchup packets.” “Tired of ketchup packets cluttering your drawers?” ...

The Unilever-owned condiment brand has launched “Ketchup Currency,” a digital promo that rewards consumers for parting with surplus ketchup packets, offering discounts on mayo in return.

Your favorite brand of mayo is a canvas for all kinds of flavors. Mayonnaise can be divisive, but most of us at Food & Wine are firmly in the mayo-lovers camp. So is Scott Clark, chef and owner of ...

Hellmann’s is empowering consumers to dip their french fries in mayonnaise instead of ketchup with a campaign that turns ketchup packets into currency, per details shared with Marketing Dive. “Ketchup ...