Michelob Ultra's challenge was to launch a new low-calorie beer (light) in the biggest beer-exporting country in the world, competing with local brands that have been in the market for more than 90 ...

spanning across each vertical the brand covers. Usain Bolt wants you to have a drink on him. On Saturday, the 34-year-old athlete is teaming up with Michelob ULTRA to open a "running tab," which ...

The exclusive Michelob Ultra Club offers an all-inclusive experience in an elevated social environment. Membership includes access to four or six luxury seats at all events in the Toyota Center ...

AB InBev's “mega brands” Michelob Ultra and Busch Light helped the brewer achieve sales growth in the U.S. even as the beer category overall declines, CEO Michel Doukeris said on the brewer ...

Michelob ULTRA, a beer brand, promoted gender equality in the world of sport in the USA by leveraging the power of the save button on social media. Michelob ULTRA is one of the fastest-growing and ...

The initiatives are part of a contest from Michelob Ultra is running that gives one lucky golf fan a trip for four to play rounds of golf on four professional courses. For a beer brand ...

PEOPLE has a first look at Michelob Ultra’s golf-themed commercial for Super Bowl 2023 Sabrina Weiss is the Editorial Assistant of PEOPLE's food department. She writes the weekly recipes for the ...

Enter below for a chance to win a custom Chicago Bulls x Gente Fina t-shirt, presented by Michelob ULTRA! Must be 21+ to enter I would like to receive emails from the Chicago Bulls with ...