It's really as simple of a premise as it sounds, but Coors Light included some instructions just in case you're new to the ice-rolling game. Step 1: Simply insert a 12-ounce can of Coors Light ...

If the seat is deemed “less-than-chill,” the user will receive a Venmo payment that can be used on Coors Light. The effort will be live for the Arizona Diamondbacks’ home opener on March 27 and for ...

And to showcase that point, Coors Light hired three prominent voice actors to read the beer ad in an ice cold tank that was ...