News

Ad slogans help us determine the best products ... Levi Strauss launched his business selling clothing, blankets, ...
Those phrases belong to Coca-Cola. That's the power of a good slogan. They're designed to stay with you (seemingly endless repetition through commercials and billboards don't hurt either).
Here, Business Insider looks at the slogans of every winning campaign since World War II, and asks what makes them successful.