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Cola wars heat up: Pepsi’s nostalgic jab at Coca-Cola amid Campa Cola’s aggressive push
Last week, when Pepsi took a swipe at Coca-Cola’s half-time campaign with a cheeky frontpage ad while also bringing back its popular tagline ‘yeh dil maange more’, it took consumers back to ...
The New Pepsi Challenge: Saving Pepsi From Years of Decline
U.S. sales volume of Coca-Cola branded sodas slid 14% between 2010 and 2023, according to the most recent annual data from ...
Pepsi’s big reboot: How the soda giant plans to win back market share from Coke and Dr Pepper
Pepsi is mounting an aggressive campaign to revive its struggling soda business as flagship cola sales fall behind Dr Pepper ...
PepsiCo works to save itself from years of decline, WSJ says
U.S. beverage business, has been working to claw back customers as U.S. market share for Pepsi’s classic ...
Mukesh Ambani's strategy pays off, Campa Cola crosses Rs 1000 crore revenue in 18 months, gives tough competition to Coca-Cola, Pepsi
Meet man who secured placement package of whopping Rs 1.03 crore per annum, not from IIT, IIM, NIT; he is from ...