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PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...
Move over Ralph and Tommy — designer Daniel Fletcher is riding the Ivy League wave with his transformation of Chinese label ...
Oprah’s not the only fan of polo sweaters: Martha Stewart, Kristen Bell, and Dakota Johnson have all been spotted wearing the preppy style. With a pointed collar and breezy V-neck, polo sweaters act ...
As our kids all go back to school, the teachers also step back into the classroom with them. It can be challenging to think ...
Nothing’s more classic than a stripe—just ask Brigitte Bardot or Jane Birkin. But this season, designers had plenty of new ...
The American designer adds a touch of luxury and prep to T-shirts, hoodies and sweaters that bear the logo of some of the league's most popular teams.
Ivy League style is trending again in Canada. Here's how the classic preppy look is influencing modern fashion collections, ...
Blake Lively attended the press circuit of 'Another Simple Favor' dressed as a different character: Blair Waldorf from ...
Dressing for spring can be tricky—a sunny day can quickly turn cold with a little bit of rain thrown into the mix. Enter: the ...
From celebrity red carpet moments to street style, it's clear that brooches are fast becoming 2025's go-to maximalist accessory. Ahead, are 8 ways to style a brooch in 2025.