Deion Sanders-inspired colorway of LeBron James' signature shoe will soon hit retailers, joining the upcoming "Prime 93" ...

This is the first DT3 not to include gold or even black and/or white ... of a young Deion Sanders’ face can be seen from underneath on every Diamond Turf 3 model. Before the images of this ...

Deion Sanders, the Hall-of-Fame coach affectionately known as "Coach Prime," has extended his tenure at the University of Colorado, signing a five-year, $54 million contract. The deal, finalized ...

"Whatever you want. I'm good. I'm not sensitive. Anything," he said. (1:50) Deion Sanders started getting called Prime Time during his high school basketball career after he dropped 37 points in ...

Colorado announced a contract extension for Deion Sanders on Friday that will keep him in gold and black through the 2029 ... per year puts Sanders in a prime salary position among the top-10 ...

Colorado coach Deion Sanders has earned ... who identify as Black/African American increased 50.5%, and applications from prospective students who identify as non-white increased 29.3%.

Deion Sanders ... Last season, Sanders led the Buffs to a 9-4 campaign and their first bowl appearance since 2020. Apart from guiding and developing future NFL superstars, Coach Prime is also ...

Shelomi gets Deion Sanders ... would become "Prime Time." Knowing that defensive backs were not highly paid in the NFL, he made a conscious decision to create a marketable image.