Depending on your personal style and head shape, the perfect hat can be hard to find. “Hats continue to grow as a fashion ...

The refreshed stores lean in to customization, and for the first time customers will be able to digitally personalize ...

A new store concept from Lids is a case study in how brands optimize in-person shopping for custom products and related sales ...

Customization, personalization and localization are key elements of the new Lids store format, which the retailer rolled out ...