The celebration was all Louis and L’amour for Travis Kelce and Swift as the Chiefs hope for their third consecutive Super ...

Broadly, the internet’s reaction veers between rage and bemusement at the new Walmart logo—but this launch is an interesting case study about social media reacts to change and how cognitive ...

The mark shows a tiger made from 15 stripes to represent Woods’s 15 major titles. He told Today, “My goal is to ruin the logo. If the trademark is this, my job is to ruin it [by winning more ...

Buc-ee's filed a lawsuit against a smaller Texas-based gas station chain on allegations of copyright infringement, claiming Super Fuels' logo is too similar to the Buc-ee's logo. The lawsuit filed ...

This was the night when, tossed by the waves, 2-0 down to Manchester City and staring at the threat of elimination from the ...

The 61-year-old company unveiled Monday a refresh of its brand identity featuring a redesigned logo the company says is inspired by founder Sam Walton’s old trucker hat. Walmart’s logo now ...

The family-owned business operates in 24 countries and has over 10,000 stores. This is the brand's first logo refresh in 17 years. In a press release, Walmart said that they were "excited to ...

Mazda’s new logo sheds 3D elements for a flat design optimized for smartphones. The updated emblem may debut ahead of Mazda’s 105th anniversary on January 30. Depending on the application ...

The city of Dallas and a streetwear brand are duking it out over who can lay claim to the distinctive ‘D’ logo. Dallas is prepared to spend big to protect its logo. In fact, the Dallas City Council ...

For proof, look no further than the colors it chooses for the Super Bowl logo ... s impac t would force the NFL to alter its plans. The newest logos since 56 return to giving nods to the host city ...