Spike Lee reveals that an Instagram meme inspired him to cast A$AP Rocky alongside Denzel Washington in 'Highest 2 Lowest.' ...

While follower counts have been known to aid casting decisions in today's Hollywood, Spike Lee is turning to the memes.

Spike Lee reveals that a viral meme was a factor in casting A$AP Rocky for his latest film, "Highest 2 Lowest".

Spike Lee cast A$AP Rocky in 'Highest 2 Lowest' after spotting a meme comparing him to Denzel Washington. Lee mentioned the meme even made it into the film ...

Spike Lee hired the rapper for 'Highest 2 Lowest' after social media joked he could be Denzel Washington’s son.

These 8 memes may not be much, but they sure are funny, and if anything, they perfectly capture the essence of the director we've come to know and love over the years. Happy Birthday, Spike!

While follower counts have been known to aid casting decisions in today’s Hollywood, Spike Lee is turning to the memes. “What’s funny is that I was looking at Instagram four or five years ...

Acclaimed director Spike Lee has revealed that he cast A$AP Rocky in his upcoming film 'Highest 2 Lowest' after seeing a meme comparing the rapper to his co-star ...

Spike Lee explains why he cast A$AP Rocky in A24's 'Highest 2 Lowest'. Tim P. Whitby/Getty Images for The Red Sea International Film Festival/Dia Dipasupil/Getty ...

Acclaimed director Spike Lee has revealed that he cast A$AP Rocky in his upcoming film Highest 2 Lowest after seeing a meme comparing the rapper to his co-star Denzel ...