Our men’s style columnist advises on cologne, dressing for the opera and what to wear to a tractor pull.

So with our slogan tees at the ready plus a low waist pair of pants, we're ready to tackle summer 2025 in style. We just need the weather to play ball..

From screens to public transport, it can really feel like marketing is everywhere. We likely come across hundreds of adverts a week in one form or another, and it would be impossible to remember ...