Does social media have the power to change human behaviour? Can it turn campaigns into real, lasting communities? 2025 is the ...

In the contemporary digital age, the rise of social media has revolutionised the way information is in the contemporary ...

The Maccabeats are the premier Jewish a cappella group in America. Their bubblegum bops have drawn millions of views on ...

Politicians are on the campaign trail in real life and online. Can they win their way to parliament, one piece of Gen Z slang ...

The issues that have sparked off a debate in Netflix series Adolescence have existed since time immemorial. How did we reach ...

Navigating the digital world requires more than just technical skills—it demands critical thinking and ethical awareness.

In the corners of social media dominated by wellness content, influencers recommend an assortment of treatments and products ...

Experts have observed a similar rightward shift among young men in Canada. And while Liberal leader Mark Carney is gaining ground and overtaking the Conservative Party in the polls, some suggest right ...

President Donald Trump has launched tariff wars with nearly all of America's trading partners. And there's no end in sight.

A popular hashtag on social media encourages users, primarily women, to lose weight with tactics rooted in "toxic motivation.

Ever wonder why trends like the Ghibli aesthetic go viral? They tap into our need for calm, identity play, and belonging.

ADWEEK's inaugural Social Marketing Masters list honors the individuals, teams and campaigns cutting through the noise in the ...