The Strategic Genius of Taylor Swift,” author Kevin Evers takes a run at a case study of Swift’s strategic business moxie, ...

Taylor Swift has built one of the world’s most resilient brands and it’s not by chance—she’s a masterful business strategist.

Kanye West believes Taylor Swift is the reason he has never been invited to headline the Super Bowl halftime show.

These 10 Taylor Swift performances make us wish we could replace the studio tracks with the live versions of the ...

Taylor Swift is giving her full support to close friend Selena Gomez’s new album with Benny Blanco, which was released on March 21. “@selenagomez & @bennyblanco I LOVE THIS ALBUM SO MUCH,” Swift, 35, ...

Swift took to her Instagram Stories to praise her friend's collaborative project shortly after its debut. By Mitchell Peters Taylor Swift ... engaged couple’s joint album.

In his new book,“There's Nothing Like This: The Strategic Genius of Taylor Swift,” Evers ... left country music behind and went full-on pop with her album "1989." Around that time there ...

Taylor Swift and Travis Kelce are not only winning big in their relationship — they're also winning big in the music industry ...

Taylor Swift is giving her full support to close friend Selena Gomez’s new album with Benny Blanco, which was released on March 21. “@selenagomez & @bennyblanco I LOVE THIS ALBUM SO MUCH,” Swift, 35, ...