A team of scientists in California say they have discovered a new color they named Olo, but you can't see the "most intense teal" with the naked eye.

The color “olo” can’t be found on a Pantone color chart. It can be experienced only in a cramped 9-by-13 room in Northern ...

British artist Stuart Semple says that he "pulled an all-nighter" to create his Yolo paint in a colour that imitates one a ...