The client-agency duo discuss the creative process behind its multichannel 'Football is for Food' campaign.

Innis Maggiore President Mark Vandegrift breaks down the top Super Bowl ads. Budweiser's Clydesdale ad was a misstep, he says.

Booker T Jones' 1962 classic 'Green Onions' is the soundtrack to the Uber Eats Super Bowl commercial. I spoke with Booker ...

Ordering food using a third party delivery service like UberEats or DoorDash is always a little bit of a gamble.

Possibly the best of the celebrity ads was Dunkin’ Donuts ‘DunKings 2’ with Ben and Casey Affleck and a really terrific bit from Succession alum Jeremy Strong, leaning heavily into his reputation as a ...

Brands that dominated Super Bowl LIX included commercials and the much talked-about halftime show featuring Grammy winning rapper Kendrick Lamar.

Here are the top 10 Super Bowl 59 commercials, according to USA TODAY Ad Meter panelists.

Harry and Sally! Catherine O'Hara and Willem Dafoe! The Budweiser Clydesdale foal! The 2025 Super Bowl commercials failed to live up to the hype — and the hype is at the root of the problem.

Nike’s Super Bowl spot highlighted some of the most incredible athletes in the country: A’ja Wilson, Sabrina Ionescu, Sha’Carri Richardson, Caitlin Clark, and more. It’s a pretty straightforward ...

An early fan favorite during the advertising spread for Super Bowl 59 is Uber Eats and Matthew McConaughey's role. The advert ...