BEIJING, April 28, 2025 /PRNewswire/ -- Recently, BlueFocus released its 2024 Annual Report, recording a total revenue of RMB ...

Brands are leveraging behavioural data and real-time analytics to achieve maximum engagement; calculate ROI from ...

The new guidelines push brands and influencers to rethink credibility, as technical advice in health and finance faces ...

With Patanjali co-founder Baba Ramdev’s jab at Rooh Afza sparking legal and cultural blowback, the marketing world weighs the ...

Indian fashion shows now feature Bollywood actors. Janhvi Kapoor's showstopper appearance sparked debate. Designers choose ...

Just 2.9% of marketers say their business is using AI to recruit, opting to use the tech in their search for junior and mid-level talent.