Better-for-you soda is now a billion-dollar business. Well, closer to $2 billion, actaully. Prebiotic soda brand Olipop just closed a $50 million Series C funding round valuing the company at 1.85 ...
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The Takeout on MSNThe Poppi Soda Controversy Is Bubbling Over. Here's All The TeaAs part of its Super Bowl advertising plan, the prebiotic soda brand Poppi made a move which has caused a surprising amount ...
On this episode of CPG Week, the team explores how the convenience channel is offering fresh opportunities and new challenges to food and beverage brands.
Poppi's director of PR and communications told Newsweek that the soda brand can't wait for people to see what's next.
Ad campaigns that leave the biggest impact—like those from Poppi and Carl’s Jr—are the ones that go beyond the screen.
Trendy prebiotic soda brands Poppi and Olipop are beefing online. But which one is actually better for you? We asked a ...
Olipop has raised $50 million in its latest funding round, valuing the company at $1.85 billion. The prebiotic soda startup ...
The incident has sparked a broader conversation about the ethics and optics of influencer marketing. Some content creators ...
Here's what to know about the Poppi vending machine controversy, including how it started and what the brand owner has said ...
Allison Ellsworth, Poppi's co-founder and Chief Brand Officer, recently addressed the backlash her company has been receiving.
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