Whether stitched together by AI, IDs, or clean room collaborations, brands expect neutrality in how their data is handled. If ...

Publicis Groupe Africa’s renowned Le Cubs programme has accepted a new cohort of interns, continuing its mission to cultivate ...

WPP has bought InfoSum, a data clean room and collaboration startup. Terms of the deal, announced on Thursday, were not ...

Abbott Laboratories just shook up the ad world by handing its entire U.S. and Canada media business—worth over $300 ...

First, there’s all the innovation to keep up with, said Kate Sirkin, EVP, data and partnership lead at Publicis Epsilon. New ...

A partnership focused on areas like in-bar, retail and sponsorship activities will lean on the artificial ...

Capitalizing on the success of its short-video platform, TikTok Shop is quickly taking up market share in the social shopping ...

The effort includes a QR code-powered digital hub and a digital experience that can help consumers create and share videos.

Do it Best Vice President of Marketing and Ecommerce Allison Flatjord took the stage at Adobe Summit on March 18 to share ...

Goldman Sachs analyst Lisa Yang resumed coverage of Publicis (PUBGY) with a Buy rating and EUR 116.10 price target The recent pull-back on ...

Warner Bros. Discovery is seeking a new executive to oversee ad sales for CNN as it focuses more intently on digital products ...