If there’s one thing the ad tech industry didn’t need, it was another three-letter acronym. But here we are. HWA. Last week, ...

AI-generated pages were recently found on domains hosted by Nvidia, NPR, Stanford University and even several US government ...

Retroactive reinforcement won’t be enough to ensure a fairer and more innovative ad market going forward. We need proactive ...

Honey, can you get the door? Our Symbiosys is here.” On Wednesday, DoorDash announced its acquisition of Symbiosys, a retail ...

Marketing Cloud Next automates manual tasks and brings enhanced personalization to customers' communications with brands ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...

Forget the well-worn narrative that digital media publishers are always on their back foot, says Liz Gough, Puck's newly ...

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2025 promises a proliferation of US state laws regulating the processing of children’s data, with new rules either already in ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...