Better listening and new cultural literacy are needed to really understand what young men are looking for, says Saul Parker.

Former Fuel Cycle executive Jonathan Tice has joined market research operations AI agent business Metaforms as a strategic ...

George Ivie, chief executive at the MRC, said: “We congratulate LinkedIn on receiving MRC accreditation for these video ad ...

Market research firm Ipsos registered revenue of €568.5m and growth of 2% for the first quarter of 2025, according to its ...

UK – Marketers’ spend on market research has sharply reduced amid wider cuts to overall UK marketing budgets, with both at their lowest for four years, according to the most recent Bellwether Report ...

Streaming TV network ReachTV has partnered with Nielsen to track advertising performance across live sports and original ...

The Wellbeing Research Centre at the University of Oxford has appointed two academics to lead an emerging research stream in ...