A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...

Coca-Cola has launched its new “Classic” campaign, celebrating the brand’s presence in some of the world’s most beloved books ...

NewJeans also shared behind-the-scenes collage videos filmed with disposable cameras and camcorders, capturing candid and ...

AI has been put to good use in this new global campaign for Coca-Cola from WPP Open X and VML New York, which celebrates the brand’s place in literary history. The tech has been brought in to do the ...

Additionally, Coke is hitting the road on the new Share a Coke Personalization Experience Tour, which brings the Share a Coke ...

Share A Coke ushers in a new era by using different form of languages to foster connections on and off the screen. Islam ...

Coca-Cola classics in literature / Coca-Cola Coca-Cola’s latest campaign, ‘Classic,’ takes an unusually understated approach for a brand of its scale. Rather than chasing interactivity or AI ...

Fans will be soda-lighted. Coca-Cola is reviving its iconic “Share a Coke” campaign for the first time in over a decade — this time targeting a younger audience. Starting in April ...

Remember when Coca-Cola had cans and bottles with your names on them? Well, most names? After over a decade, the beloved “Share A Coke” campaign is back in stores. And once again, customers ...

The Coca-Cola Company has announced that they're bringing back one of their more successful campaigns for a new generation of cola drinkers, as Share a Coke is back. Originally launched in 2011 ...

However, that wasn't always the case ... program sponsorships into its advertising mix. The famous Coca-Cola Christmas advertising campaigns began in 1931 with illustrations of St. Nicholas ...