Arthur Sadoun has said Publicis Groupe is in a “strong” position for the rest of the year, thanks to an estimated $2 billion of new client wins in Q1, despite the fact that he conceded some clients ...

Ironically, it is once again politics, particularly the politics of the Tesla CEO, Elon Musk, that is now supposedly at the heart of what many are calling the “unprecedented brand damage” of Tesla.

In a world obsessed with visual-first content, brands often forget their most powerful trigger is sound, argues Quantum’s .

Author and journalist Murray Carpenter exposes the underhanded tactics used by the Coca-Cola Company to mislead the public ...