If you've been wondering about the concept behind the new adidas Black History Month uniforms for Nebraska, Kansas, Louisville, and others, here is your answer.

Carhartt's new St. Patrick’s Day Collection is here, and you're going to have to be fast — and lucky — to get your hands on ...

Artist Tahj “Queen Tahj” Williams rarely cruises through downtown New Orleans, but recently she did, finding one of her ...

LAWRENCE, Kan. (KCTV) - The Kansas Jayhawks will have a new look when they host the Colorado Buffaloes at Allen Fieldhouse on Feb. 11. The men’s basketball uniforms also hold hidden meaning.

Discover the wild theory about Super Bowl logo colors predicting the championship teams. Coincidence or clever marketing?

Echoes of the Past' is an article series exploring connections between the WVU sports, the state of West Virginia, and ...

As Earnhardt's long-time employer Richard Childress tells it, General Motors wanted the Man in Black to race in blue.

Walmart’s latest brand and logo update has left some social media ... In a statement, William White, senior vice president and chief marketing officer, Walmart U.S, said, in part, “This ...