Political speech is often unclear, but in the last few years, the vagueness of our speech has reached new heights.

On his 51st birthday today, Sachin Tendulkar remains not just cricket’s "God" but also advertising’s most enduring superstar.

Advertising is a combination of art and science, and for a small business competing with big brands, it can be hard—and ...

Hinglish is a language adopted by people young and old. Across, Mumbai, Delhi, Kerala and every other city, state and village ...

As a tribute, here — in no particular order — are some of the most memorable TV jingles that have endured over the years: ...

Intel strengthens its branding by reviving the iconic slogan 'Intel Inside'. This change reflects its evolving role in the global technology landscape ...

A COMMENTATOR went the extra mile to earn his crust – by belting out a pizza ad jingle live on TV during a horse-race. Jerry Hannon already has a cult reputation – as does the catchy ...

Catchy advertising and easy-to-open online trading accounts have wooed young people and retirees alike, demystifying investing and fueling the exuberance. This week, many of those investors got a ...

The revival of "Intel Inside" is more than a nostalgic nod to the past; it is an effort to underscore Intel's presence in today's interconnected world.

predicted that the likes of Ford would double down on the ‘American-made’ narrative that foreign competitors can’t fully replicate and lean more on creating a “sense of belonging” in ad ...

No matter which variety you choose, "milk can play a valuable role in a balanced diet, but you need to take your individual preferences and needs into consideration before choosing a milk that’s right ...