The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...

Coca-Cola is bringing back its anticipated "Share a Coke" campaign, tailored for today’s new generation of consumers and ...

While AI-generated ads are undeniably efficient and often awe-inspiring in execution, many leaders believe they are still ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows a passage being written in an old-timey typeface until there’s a ...

Want to truly know your customer? Check out Bounce Insights. The Irish startup claims its software can determine exactly ...

We explore how artificial intelligence is transforming brand identity by enhancing design and personalisation while raising ...

Coca-Cola has launched its new “Classic” campaign, celebrating the brand’s presence in some of the world’s most beloved books ...

The Coca-Cola-owned beverage aims to separate itself from a crowded category with a bold new look and ads that ask consumers ...

Dubai’s premier entertainment destination, Coca-Cola Arena, announced plans to invest in digital technology and artificial intelligence (AI) to launch a bouquet of new features that elevate the live ...