Coca-Cola has relaunched its global "Share a Coke" campaign in Kenya, bringing back personalized Coke bottles and cans ...

A struggling startup with branding that feels cold and distant may find that incorporating warm, inviting colours leads to ...

USPTO. A tech startup called Bizly claims to the own the rights to the Grok brand name in the software as a service (Saa ...

Debranding should be more than a shtick; it is a step towards shaping a genuinely connected global community. By acting ...

NAIROBI, Kenya, April 7 – Coca-Cola has relaunched its global “Share a Coke” campaign in Kenya, bringing back personalized Coke bottles and cans featuring individual names. The campaign, first ...

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A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...

The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by replacing the words 'Coke' or 'Coca-Cola' with the logo itself. Couple the ...

Share a Coke' saw the Coca-Cola logo replaced by first names – which, as you might expect, drove countless people to search for their own or that of their friends – because not even the best ...