In the world of branding, imitation may no longer be the highest form of flattery, it could be a Public Relations (PR) ...

Public-health groups are tying themselves in knots over a GOP crackdown on the sugary drink.

It was invented around 1750 by William Oliver, a Somerset doctor; it was the great grand-mammy of all water-biscuits - the plainest, thinnest, high-baked crackers.

Here's the story behind Arby's record-breaking commercial, how it made marketing history, and what inspired the creative and ...

At last week’s Board of Health meeting, Director of Public Health Andrew Petty explained that there will be a new traffic route at the transfer station effective April 14. “So traffic flow, we’re ...

Through acquisitions and greenfield investments, at least five Tanzanian billionaires have been engaged in a flurry of deals ...

Rasna’s journey is a masterclass in branding and nostalgia—learn how a homegrown brand stayed relevant in a market full of global giants.

The comeback of Campa Cola has also given a tough challenge to global giants like Coca-Cola and Pepsi, according to reports ... and shake up the market. With ad campaigns running during IPL and smart ...

New Bern is not that town. Founded in 1710, this charming waterfront gem sits at the confluence of the Neuse and Trent rivers ...

Founded in 1710 by Swiss and German settlers (who must have been shocked by their first Carolina summer), New Bern offers ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...