In the world of branding, imitation may no longer be the highest form of flattery, it could be a Public Relations (PR) ...

PepsiCo (NASDAQ: PEP) didn't provide much of a sugary, caffeinated buzz for its shareholders. This pushed the stock down by nearly 3% in price, a notably steeper drop than the 0.2% decline of the S&P ...

Public-health groups are tying themselves in knots over a GOP crackdown on the sugary drink.

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...

During a recent episode of The Joe Rogan Experience, Joe Rogan and his guest discussed an eye-opening fact about U.S.

Meet man who secured placement package of whopping Rs 1.03 crore per annum, not from IIT, IIM, NIT; he is from ...

At last week’s Board of Health meeting, Director of Public Health Andrew Petty explained that there will be a new traffic route at the transfer station effective April 14. “So traffic flow, we’re ...

NOBODY is getting “off the hook” for the unfair Trade Balances, and Non Monetary Tariff Barriers, that other Countries have ...

Here's the story behind Arby's record-breaking commercial, how it made marketing history, and what inspired the creative and ...

New Bern is not that town. Founded in 1710, this charming waterfront gem sits at the confluence of the Neuse and Trent rivers ...

Founded in 1710 by Swiss and German settlers (who must have been shocked by their first Carolina summer), New Bern offers treasure hunters a trifecta of delights: historical significance, ...

The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...