North American media account to French rival Publicis (PUBGY) following a competitive tender, according to media reports on ...
WPP (WPP) has lost one of its biggest North American clients for media buying and planning, Coca-Cola (KO), handing a win to French rival ...
Publicis — which last year overtook WPP as the largest agency in the world based on revenues — has won Coke’s media business ...
Publicis Groupe has won The Coca-Cola Company's US and Canada media account from incumbent WPP following a closed review.
This really isn't what WPP wanted to hear. Publicis has won Coca-Cola's North American media, worth $785m blast year, from ...
Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age ...
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Sonos abruptly canceled its plans for a video streaming device. The Trade Desk's Ventura operating system was counting on ...
NewJeans/NJZ have shared a remake of the iconic '80s advertisement song for Coca-Cola, titled 'I Feel Coke', alongside an accompanying video.
Maria Bartiromo argued one thing, but the Fox News ticker suggested another. Fox personality Bartiromo on Tuesday was mocked ...
Coca-Cola has implemented a packaging change to its 20-ounce bottles across its trademark products, including Coca-Cola, Diet ...
Reports of Diet Coke’s death may have been greatly exaggerated. Jon Springer covers sports marketing and beverage marketing.