Connecting with friends was, of course, Facebook's primary use case as it became the rare social network to hit 1 billion users—not by being acquired by a Big Tech company but based on the strength of ...

In a highly anticipated antitrust trial, Meta CEO Mark Zuckerberg took the stand to defend his company against accusations ...

From leveraging content marketing to using AI to automate processes, these strategies can produce quality leads without the ...

The Web3 marketing landscape has rapidly evolved from niche forums to mainstream platforms—but authenticity, regulatory ...

Having a variety of ad concepts that speak to different audiences and needs is critical for staying relevant and driving results throughout the year.

Mark Baldwin, the CEO of Baldwin Digital, a web design and digital marketing agency weighs in on the biggest social media ...

The Meta breakup threat moves into a critical phase on April 14 as the Federal Trade Commission's landmark antitrust trial ...

Marketers, did you enjoy your soy decaf extra skinny macchiato this morning? Your wokeness may be costing you money.

Omar Banihani of the Jordan Tourism Board says the role of tourist boards has evolved from the days of organizing events and ...

Industry experts reveal that success lies in implementing intelligent storage strategies that ... Laquie TN Campbell, media and entertainment product marketing manager at Backblaze, advises ...

Viral marketing is an SMM strategy that attempts to trigger the rapid spread of word-of-mouth product information—a very simple and inexpensive way to promote sales. Social media marketing has ...

What is also important is keeping up with trends and strategies to ... Sharing on social media expands reach and audience engagement. Using email marketing fosters immediate viewership.