Don Julio’s parent company Diageo is asserting its position in the tequila category by putting its foot on the gas pedal via ...

DJ Peggy Gou is putting her own spin on Don Julio's 1942 tequila bottle. The limited-edition artwork is emblazoned with a ...

As reported, the limited-edition release marks the first global product collaboration for Tequila Don Julio 1942. The name 194구 – with ‘구’ pronounced ‘Gou’ – references both the signature Don Julio ...

Tequila Don Julio has just announced a new creative partnership with world-renowned DJ, producer, and culture powerhouse Peggy Gou. Rifting off the world’s #1 tequila portfolio and its signature 1942 ...

Don Julio 194구 is the first-ever global collaboration from Tequila Don Julio 1942, celebrating and sharing the renowned Mexico product around the world. Designed in collaboration with Peggy ...

Available in limited quantities worldwide, Tequila Don Julio 194구 (구 pronounced "Gou") is a special edition bottle celebrating the brand's deep roots in nightlife and music culture Experience the ...

Released today, the Don Julio 194구 is a limited-edition bottle of the brand’s premium 1942 expression, with new artwork designed in collaboration with Gou. Inspired by her Korean heritage and ...

Don Julio 194구 is the first-ever global collaboration from Tequila Don Julio 1942, celebrating and sharing the renowned Mexico product around the world. Designed in collaboration with Peggy, the ...