Kanye West's Super Bowl ad directed viewers to his Yeezy website selling swastika T-shirts, leading to immediate backlash.

An effort launching just days after rival Nike’s splashy Super Bowl ad features star athletes and amateurs overcoming moments of self-doubt.

Lionel Messi and Inter Miami unveiled their new home jersey for the 2025 season after teasing it in a Super Bowl LIX ad.

Inter Miami CF is bucking the trend in MLS, releasing two new kits for the 2025 season rather than just replacing one each in ...

Lionel Messi, the Inter Miami star and Argentine World Cup champion, was featured in a post-Super Bowl film by Apple TV on ...

Lionel Messi attended Super Bowl in New Orleans with his family and Inter Miami teammates Suárez, Busquets, and Alba.

Harambee Starlets player Cynthia Shilwatso Musungu met Manchester United legendary forward David Beckham during an Adidas event in Turkey with Besiktas.

If you thought Formula 1 fashion was good before, today's news is proof that the pinnacle of motorsport's sartorial endeavors ...

NEW YORK — Get ready for an onslaught of ads full of celebrities, cute animals and snack brands during breaks in the action at Super Bowl 59 on Feb. 9, when the Philadelphia Eagles face the ...

To get a sense of who is truly in control of adidas AG (ETR:ADS), it is important to understand the ownership structure of the business. The group holding the most number of shares in the company ...

Shares in Adidas ADS-0.51%decrease; red down pointing triangle climbed after the company beat its own profit expectations amid fierce competition in the sector and as its biggest rival ...