How a Children’s Toy Company Launched a TV Juggernaut
What I learned was that the puppies were characters in a TV show called Paw Patrol, which is about the adventures of a ...
‘Nights’ Animated Series in the Works Based on Image Horror Comic (Exclusive)
Big Mouth' company Titmouse is behind the adaptation of Wyatt Kennedy and Luigi Formisano's supernatural coming-of-age story.
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Obsidian Entertainment Plans To Outlive Us All With Its Refreshingly Simple Business Strategy
Avowed developer Obsidian Entertainment has a goal to be around for at least 100 years--it's already a 22-year-old institution--and its current leadership team believes it can meet this ambitious goal ...
SNL 50: A Look At Marketing Nostalgia, Humor And Shining Stars
To get inside the SNL 50 marketing juggernaut, I spoke with NBCU’s Chief Marketing Officer for Advertising and Partnerships ...