Advertisers are rethinkingtheir spending plans, a sign that economic uncertainty sparked by President Donald Trump’s tariff ...

For years, "cookies" have been collecting information when you go to websites, but "cookies" can be deleted. Now, tech ...

With Google's automated PPC settings being optimized for its own performance metrics, advertisers must manage their bids, ...

Google Ads is a powerful platform – but not without its headaches. Here’s why advertisers are frustrated and what needs to ...

The Core Difference. Google Ads is built around user intent. Whether it’s [best CRM for real estate agents] or [emergency ...

YouTube has tested and rolled out a lot of silly or anti-user features, but there's only one feature that would make my ...

Social media companies’ reliance on selling ads exposes them to tariff pain, at least indirectly. Shares of Meta Platforms, Pinterest and Reddit all fell again Friday in response to President Trump’s ...

Meta, which owns Facebook, Instagram and WhatsApp, would not seem to be in the line of fire from tariffs. But President Trump ...

Google updates its Unfair Advantage Policy, clarifying ad slot dominance rules. Here's what it means for advertisers and how ...

Roblox, the hugely popular online gaming platform, recently unveiled a trio of strategic partnerships helping to boost its ad ...

Trump's tariffs could hit Amazon and Meta hard because of their reliance on Chinese advertisers. Here's how other companies ...

Spotify has debuted new ad tools and capabilities, including 'Gen AI' ads and programmatic ad buying via partnerships.