Mattel's newest Premium Collector Set could be one of the hottest Hot Wheels products in 2025 because it features the new ...

In a world where everything Ferrari-branded commands a premium, this new Hot Wheels collection is a breath of fresh air.

One of the three new Hot Wheels cars on my list will be expensive if you don't attend a special event. You don't have to ...

Another revolution brought on by Hot Wheels had to do with how the cars were marketed in stores ... but going whole-hog in using the HWs logo, bright colors, bonus pieces and parts, and fantastic ...

On the surface, Mattel's Hot Wheels toy cars share little common ground with the full-size automobiles crafted by Ferrari. With some 22.5 cars produced and sold worldwide each second and more than ...

Ian Weber’s office in Lehi, Utah, is a shrine to his accomplishments. Like other home offices, it’s full of photos, awards and memorabilia that mean the world to him. But here, all the picture ...

Most people’s first car was a Hot Wheels. And, for a growing number of adult toy collectors, the iconic die-casts are still among their most coveted collectibles. “Hot Wheels has seen an ...

It might not be a big-name car brand like Kia, Tesla, or Isuzu, but Hot Wheels will share floorspace with heavy hitters at the 2025 Melbourne Motor Show. Confirmed as an exhibitor, the Hot Wheels ...

But here, all the picture frames, trophies and knickknacks connect to one thing: Hot Wheels. The wall behind his desk is full of cars, still encased in their original shiny plastic and carefully ...