Scepter to acquire Matchpoint, LLC. An NIL Compliance and Marketing Platform
NCAA's rule changes have resulted in college athletes being able to monetize their personal brands. As a result, the NIL market has experienced explosive growth. Scepter Holdings and Matchpoint are ...
MarTech on MSN16h
How influencer marketing became an essential marketing channel
With or without TikTok, influencer marketing will live on because it's built on platforms where buyers spend their time. The ...
The importance of social proof in marketing: Is your brand getting it right?
As social media grows in popularity, so do the opportunities for businesses to promote their products and services on a ...
Daisy Edgar-Jones turns to teaching as she teams up with BAFTA to mentor teenagers pursuing careers in movies
Daisy Edgar-Jones is joining forces with EE and BAFTA as part of a new campaign to inspire the next generation of filmmakers.
Christina Hendricks teases the possibility of a Mad Men reunion and opens up about her husband George Bianchini's bizarre alien encounter
The actress, 47, starred as Joan Holloway for eight years in the drama series before the show wrapped up in 2015.
Best logo design tools: How to reflect brand values and appeal to your target audience
How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...