María José Jerez, a marketing strategist and digital transformation expert, won the 2025 Global Recognition Award for her ...

With B2B influencers on the rise, experts in the region advise marketers to prioritise trust and credibility over visibility and metrics. Meanwhile, an emerging business to human (B2H) trend is ...

Since launching as full-service influencer marketing agency three years ago, Creo has been applying its "influencers as a media channel" approach to campaigns for brands like Mountain Dew, Delta, and ...

Media Group, the media services division of Omnicom, is consolidating all its influencer marketing capabilities globally under ...

CreatorDB points out that not all influencer partnerships deliver results, and knowing how to find and approach the right ...

Learn the powerful role influencer marketing plays in scaling Micro-SaaS businesses. Discover actionable strategies to ...

"Skillhouse," the influencer-driven horror film from director Josh Stolberg and starring Curtis "50 Cent" Jackson and Bryce Hall, slashes into theaters July 11. Watch the chilling new trailer and get ...

There has been a rise in influencer and celebrity-founded beauty brands recently. Is one more successful than the other?

Holding a contest or giveaway is a great way to increase engagement with your brand or generate buzz for a new release. The ...

Noida (Uttar Pradesh) [India], April 8: In a grand celebration of International Women's Month, Gulshan Group hosted the prestigious Icons of Influence Felicitation Ceremony at Gulshan One29 Mall, ...

5 influencer trends you need to know in 2025 Influencer trends 2025: 5 things you must know to make great campaigns 5 things to look out for in influencer marketing this 2025 The new year brings new ...