With his help, they claimed the third seed in the Western Conference with a 50-32 record, and many feel they now have at ...

Luka Doncic makes history as the first non-American player to top the NBA's most popular jersey list, pushing the Lakers to ...

The Lakers went 18-10 with Dončić wearing Purple and Gold. According to the NBA, jersey sales on NBAStore.com rose 21% after the Feb. 6 trade deadline, largely driven by Dončić’s move from ...

In a groundbreaking moment for global basketball, Los Angeles Lakers star Luka Doncic has become the first international player in NBA history to top the league’s jersey sales. The NBA and NBPA ...

The sight of a middle aged woman wearing a purple-and-yellow No. 77 Los Angeles Lakers jersey walking down Sunset Blvd. is still unsettling. Maybe gross. Few cities, or sports franchises, need a favor ...

The sight of a middle aged woman wearing a purple-and-yellow No. 77 Los Angeles Lakers jersey walking down Sunset Blvd. is still unsettling.

Two months after his trade to the Lakers, Dončić is looking like himself again — while earning the adoration of the fan base.

During the game, Poterbin shared a photo of herself wearing Doncic's Lakers jersey, which she paired ... putting only purple, yellow and red heart emojis—a nod to the Lakers' purple and gold ...

NBA star Luka Dončić's game-worn Lakers jersey from his second match with the team is up for auction at SCP Auctions. This collectible, worn during a ...

Some Mavericks fans have chosen to don purple and gold Los Angeles Lakers ... the lower bowl who were wearing Dončić’s No. 77 Lakers jersey. Ahead of Dončić’s return to Dallas on Wednesday ...

Purple and Gold singlets with his No. 77 have been flying off the shelves, so much so that his jersey was the league's most popular one this regular season. "Doncic's No. 77 Lakers jersey was the ...