A tagline is a short description or comment on a film that is displayed on movie posters. Taglines can be unrelated to the ...

When it comes to marketing, the ad slogan “Help! I’ve fallen and I can’t get up” is the most memorable in the U.S., according ...

So, let's dive in. Here (in no particular order, as usual) are 12 of the best ads of the decade so far, as selected by ad ...

As a tribute, here — in no particular order — are some of the most memorable TV jingles that have endured over the years: ...

From the global penguin menace to the Grannies World Cup... your weekly roundup of offbeat stories from around the world.

Many fitness coaches incorporate mantras or mottos when working with clients for motivation. Experts suggest each person find a particular phrase that speaks to them.

Picture this: It’s the late ‘90s, and you’re watching the Red Sox on TV. It cuts to commercial, and an ad for Dean’s Home Furniture appears. Hawking a cut-rate nightstand or love seat, slicked-back, ...

From dramatic images of Soldiers leaping from aircraft to footage of troops traversing dense forests or harsh deserts, Army ...

Houston’s iconic "Be Someone" graffiti mural, perched above Interstate 45 on the Union Pacific Bridge, has once again been ...

Do you remember the last fast-food commercial you saw on television? Does the jingle still haunt you? When it comes to fast ...

Paris - Providing ubiquitous desktop software for decades, Microsoft has come in for jibes, mockery and even loathing even as it has helped millions of people get things done. Every design ...

Skittles’ highly memorable slogan “Taste the rainbow” works, in large part, because the word rainbow is so concrete. If we remember concrete words more than jargon and abstractions ...