As the luxury label’s newest ambassador, the Pulitzer-winning rapper has gained yet another major foothold in the world of ...

Kendrick Lamar has had a busy year. Not only did he parlay his beef with Drake into five Grammys and a historic Super Bowl ...

From Chanel's latest beauty launch to Louis Vuitton's feminine fragrance, here are our top picks for the month of April 2025.

From citrus to jasmine, these pics strike the perfect balance between freshness and flair ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

The best strawberry perfumes smell like a sunlit field bursting with berries, and the best rose perfumes channel a garden in ...

Reading "The Story of Perfume," whether in chunks or page by page, provides a fascinating take on how we’ve arrived at the ...

A celebration of all things citrus with cédrat, buddha’s hand, bergamot, vert de mandarine and lime, Balmain Beauty’s latest ...

While Korean jelly nails or lavender milk nails are a lot of fun, the best nude nail polishes aren’t to be glossed over.

Sigma CEO Kazuto Yamaki gives insights into the design of the Sigma BF, what it has to do with the perfume bottle, and what ...

SHOPPING: This Mother's Day, spoil and affordable fragrances that will make her feel truly special. Explore a range of ...

Gabrielle Chanel lived her life as she intended and her eternal symbols – like the No. 5 – continue to empower young women to ...