A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...

Fifty years after Pepsi invited soda drinkers to determine which cola was the best through a taste test, the challenge that was the center of a huge ...

On a recent trip to San Antonio, the head of PepsiCo’s U.S. beverage business was up before sunrise for a 5 a.m. meeting with the local sales team, followed by a roundtable discussion at 7 a.m. with ...

Classic Pepsi is falling behind—and the company knows it. With US market share of Pepsi’s flagship cola slipping behind Dr Pepper, and Gatorade also bleeding customers, PepsiCo is making an ...

U.S. beverage business, has been working to claw back customers as U.S. market share for Pepsi’s classic ...

A store owner takes a bold stand by banning Pepsi products after spotting something in the logo that he finds offensive. #BrandControversy #BoycottMovement #UnexpectedDecision BREAKING ...

Even giants in the beverage industry can be humbled by the public's unforgiving taste buds. Let's hope these discontinued sodas don't return to store shelves.

A 6-year-old girl missing for a month has been found safe after a traffic stop in Kansas led to her rescue. “This is an incredible story that highlights the unpredictable nature of a trooper’s ...

Ahead of the Vogue Vintage Sale on 29 March, co-hosted by Jorja Smith and ... for one. “In the initial logo craze of the late ’90s and early 2000s, designer monograms signified conspicuous elitism,” ...

In her Vogue essay, “Boom...In Vintage Clothes,” she charted the rise of a then-nascent fascination with decades-old garments. Hollander pointed out how, historically, fashion aged poorly—no ...

Pepsi vs. Cola vs. Ambani’s Campa vs. Smoodh vs. Amul TRU: India's leading fast-moving consumer goods (FMCG) companies are increasing their bets on the ₹10 beverage market by introducing ...