Among all these, Rasna’s “I love you Rasna” stood out as the most popular and beloved of them all. To recall, during the 90s, ...

In the world of branding, imitation may no longer be the highest form of flattery, it could be a Public Relations (PR) ...

Public-health groups are tying themselves in knots over a GOP crackdown on the sugary drink.

It was invented around 1750 by William Oliver, a Somerset doctor; it was the great grand-mammy of all water-biscuits - the plainest, thinnest, high-baked crackers.

Rasna’s journey is a masterclass in branding and nostalgia—learn how a homegrown brand stayed relevant in a market full of global giants.

Here's the story behind Arby's record-breaking commercial, how it made marketing history, and what inspired the creative and ...

Founded in 1710 by Swiss and German settlers (who must have been shocked by their first Carolina summer), New Bern offers ...

New Bern is not that town. Founded in 1710, this charming waterfront gem sits at the confluence of the Neuse and Trent rivers ...

The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...