The project or concept vehicles show how the Bronco can be customized to give drivers their perfect off-roading experience.

Let’s not beat around the bush, because this 1989 Ford Bronco II sold on Bring A Trailer for $29,977.50, including fees. That ...

Ford is paying tribute to Moab’s legendary red rock trails with two new Bronco concepts: the “Arches” and the “Cliffhanger.” ...

The Arches and Cliffhanger aim to show off how far the Bronco can go — and to look good doing it under the Utah sun.

Ford shows Bronco enthusiasts what they can do to personalize their vehicles for the maximum off-road experience with two new projects.

Moab, Utah, is a legendary destination for off-road enthusiasts, known for its breathtaking red rock landscapes and ...

Cliffhanger is a grueling off-road trail south of the city. The area features "red slick rock" that Ford said inspired its Bronco Color and Materials Design team to wrap both Off-Roadeo project ...