Longines debuted the Goldilocks 38mm Conquest in 2024. Now, it comes with a more comfortable strap at a lower price.

Although purple is the color of royalty, for decades it was rarely found on watch dials—a victim of retrograde ideas of masculinity that long dominated the industry. Happily the hue has been creeping ...

From Coachella to Milan Fashion Week, and from vintage glam to classic ladies' timepieces, Bad Bunny's watch game is as bold ...

Max Verstappen, the dominant force in F1, has built an impressive watch collection that matches his stature both on and off ...

Tom Brady and John Mayer are two of the biggest watch collectors in the world. We’ve called the latter the most influential ...

HAS PATEK PHILIPPE GONE BACK in time? At the recently concluded Watches and Wonders fair, the luxury Swiss brand unveiled a ...