The team, who experimented on themselves and others, hope their findings could one day help improve tools for studying color ...

From sultry, smokey eyes to her enviable long black locks, we look back at the actor's enviable hair and makeup looks ...

From garlands that never got delivered to TikTok teens chasing political idols, Nomination Day was a heady mix of fanfare, ...

We scoured the archives and asked designers for the best green paint hues. Green is undoubtedly one of the most popular ...

"Matte eyeshadows are a hooded eye's best friend!" explains Natalie Dresher, New York City-based makeup artist who has worked ...

A team of scientists in California say they have discovered a new color they named Olo, but you can't see the "most intense teal" with the naked eye.

Scientists have created a new platform called 'Oz' that uses laser light to control up to 1,000 photoreceptors in the eye at once. Using Oz, the researchers showed people images, videos and a new, ...

Described as a kind of blue-green, the new color—named “olo”—can only be seen using lasers to manipulate certain ...

Scientists have created a technology called Oz that stimulates individual photoreceptor cells in the human eye to create an entirely new, ultra-saturated color never seen in nature—dubbed olo.

Scientists at UC Berkeley have achieved the seemingly impossible — they’ve created a color that lies beyond the natural range ...