AI is focusing on deeper insights for sustainable growth and long-term value, from predictive performance modeling to ...

Hundreds of billions of marketing dollars are in flux as companies struggle to plan. For some sectors, the timing “couldn’t ...

Meta CEO Mark Zuckerberg considered spinning off popular photo-sharing app Instagram in 2018 over concerns about the growing ...

The landmark antitrust trial could reshape the future of social media, forcing Meta to break up with WhatsApp and Instagram.

WASHINGTON— Mark Zuckerberg defended his company against allegations that Meta Platforms META -4.75% is an unlawful ...

Choosing between Google Ads and Meta Ads isn’t about which platform is better. It’s about which makes more sense for your ...

With the media landscape now so fragmented and complex, the report aims to help advertisers and publishers navigate their way through an ecosystem that is more nuanced and multifaceted than ever ...

Meta said it has been hit with a hefty fine for resisting Turkish government demands to limit content on Facebook and Instagram. President Recep Tayyip Erdogan's government has been trying to restrict ...

The dynamic nature of the interaction on social media—whether direct communication or passive liking—enables businesses to leverage free advertising opportunities from eWOM (electronic word-of ...

The video posted to social media shows a man throwing what appears to be the body of a dead dingo into a car's path, before it is driven over.

Social media ads are seeking diners for a "new televised ... phone number, photo and party size. The subject line should read "NARRAGANSETT" followed by the preferred date to attend.

SOCIAL MEDIA IS a powerful tool for eyecare practices ... For ECPs, your pillars could include: One of the advantages of Meta’s ad tools is audience targeting. Here’s how to determine your ideal ...