Spurred by TikTok, pop stars like Sabrina Carpenter, Chappell Roan, and Charli XCX have forged instantly recognizable aesthetics.

Many have pointed out that the “shimmy a day” trend can regulate a stressed-out nervous system. “When we move, especially ...

Episode 4 of Cue the Commentary explores Tik Tok, highlighting some of the subgenres and trends that are garnering many views ...

The "I'm so hungry" trend on TikTok is the perfect harmless prank to pull while putting your social media sleuthing to the test.

Fragrance may be the smallest category in the beauty sector, but it is growing fast. McKinsey, a consultancy, reckons that ...

The newest iteration of the ice bucket challenge is going viral to support a mental health nonprofit, which has frustrated ...

With 200 million + TikTok videos created using the Global Top 10 songs in 2024, the platform has rewritten the rules of music ...

A recent study from TripIt and Edelman Data & Intelligence discovered 69% of millennials and Gen Z use social media to find ...

What began as a cozy nook on the corner of the internet, #BookTok has quickly transformed into a global phenomenon, ...

Forbes and IGN predict that "A Minecraft Movie" will be available to stream over the summer, sometime in June or July 2025.