Chewing gum has a fascinating and storied history. Here is everything you need to know about how chewing gum became what it ...

Speaking to Ad Age magazine, Energy Brands' VP of marketing ... One of the great things about product seeding is how creative you can get. For Trident White chewing gum, the company commissioned a ...

This maker of Oreo cookies, Cadbury chocolate and Trident gum is expected to post quarterly earnings of $0.66 per share in its upcoming report, which represents a year-over-year change of -30.5%.

Trident Growth Partners, a private equity firm set up by former senior investment professionals from PremjiInvest and International Finance Corporation, has raised Rs 1,000 crore ($117.4 million) to ...

Mumbai: Trident Growth Partners, backed by Ranjan Pai’s family office Claypond Capital, has launched its maiden fund with a corpus of ₹2,000 crore, which includes a green shoe option ...

Chewing gum releases hundreds to thousands of microplastics into your mouth, a new study suggests. Chewing gum's base ingredient is synthetic rubber, which is a type of plastic. A stick of gum is ...

Many of us don't think twice about casually popping a stick of gum in our mouth. But chew on this: When you do, you're also chomping on, and possibly ingesting, hundreds, if not thousands ...

Trident Growth Partners, an India-focused growth-stage private equity firm, has raised Rs 1,000 crore in the first close of its debut fund. The firm is now targeting a total fund size of Rs 2,000 ...

Programmatic is now at the top of Spotify’s playlist. After six months of pilot testing with The Trade Desk, Spotify launched its ad exchange on Wednesday and added new supply and demand partners to ...