Rather, its MO is to deliberate on big changes it ... close attention. The logo touch-up includes thicker lettering on "Walmart" and broader stems for the yellow sunlike spark graphic that goes ...

As for the symbol part of the logo — or the “spark,” as Walmart refers to it — it contains a color palette of True Blue and Spark Yellow that “leans on the retailer’s most recognizable ...

Big feelings. Huge ... inspired by Walmart founder Sam Walton’s classic trucker hat. The Walmart “spark” (the yellow sunburst logo) also received a little makeover. Emphasis on little.

In 2008, the company added the yellow "spark," which represents ... over the 'subtle' changes, as a huge brand Walmart had no reason to change its logo completely — and the design team have ...

Walmart is retaining the yellow “spark” often used with the logo; however ... for the company amid rising competition from other big box retailers, like Target. However, this new look arrives ...

Walmart's first logo update in 17 years is garnering significant ... and a "more energised" yellow spark icon. Speaking about the change, William White, the senior vice president and chief ...

Walmart recently updated its logo after 20 years, calling it a “refreshed” look, but some people are not convinced. According to a company press release, the big-box retailer hailed the design ...

Walmart is refreshing its logo for the first time in nearly two decades, highlighting its evolution while also serving as a nod to its past, the big-box retailer announced Monday. The word mark on ...